Hospitality and F&B Public Programme

Hospitality and F&B Public Programme - 2026

Introduction

Dear HR and L&D Professionals,

Greetings from Professionals Asia.

As you roll-out your 2026 Training & Development roadmap, we are pleased to share our 2026 Public Programme Calendar, designed to support your organisation in building capable, confident, and future-ready talent.

Our public programmes span Hospitality, F&B, Leadership, Service Excellence, Management, and specialised skill areas—carefully curated to meet evolving industry needs. We invite you to explore the list of programmes below and identify sessions that align with your team’s development goals for the year.

There is no obligation: Simply select any programmes that is of interest to your L&D plans, and click 'Request for a Quotation' to receive programme costs for planning and budgeting purposes. To maximise value, you can enjoy the biggest discounts of up to 30% by reserving a minimum of 3 seats for any programmes for your team. Registration and actual staff names can be identified closer to the programme dates.

We look forward to supporting your organisation’s 2026 learning journey and partnering with you in developing exceptional talent across all levels.

Regards,
Professionals Asia Team
admin@professionals.asia

Organization

2026 Public Programmes

Select to design your own content and request for a customized quotation

No	Topic	Topic Description
1	Mastering Banquet Service and Catering Operations	Date: 8-9 April 2026 (2-days) KLCC This programme is crafted to provide participants with a comprehensive understanding of the structure, processes, and best practices in banquet and catering operations. Through a mix of theoretical insights and hands-on learning, attendees will gain practical knowledge on pre-event planning, execution, and post-event breakdown, as well as the critical role of support teams in delivering seamless events. Real practical outcomes participants will confidently apply at work: Understand the end-to-end structure and operational workflow of banquet and catering services. Gain hands-on experience in banquet service sequences, including proper serving techniques and setting up a banquet hall as per menu Learn the key steps involved in pre-event setup, including logistics, table arrangements, and equipment preparation. Identify the critical operational requirements for smooth event execution, including staff coordination and problem-solving. Execute post-event breakdown procedures efficiently, ensuring proper handling of equipment and guest departure protocols. Recognise the roles of different support teams (e.g., kitchen crew, stewarding, security) and their contributions to successful banquet operations. View full programme topics here.
2	Halal Mixology Masterclass	Date: 15-16 April 2026 (2-days) KLCC This training programme equips participants with everything they need to build world-class, creative, and culturally respectful beverage experiences, rooted in Halal values and elevated through modern mixology techniques. After participants have poured, shaken, and garnished, they will be able to: Explore infusion, flavour design, presentation, and storytelling. Understand the principles and scope of Halal mixology. Explore innovative techniques to create appealing non-alcoholic drinks using Halal ingredients. Demonstrate core mixology skills such as shaking, layering, muddling, foaming, and presenting drinks. Create marketable beverage menus aligned with Halal trends. View full programme topics here.
3	Revenue Management for Restaurants, Catering & Events	Date \| 18-19 May @ KLCC \| 21 -22 May @ Penang Designed for restaurant managers, catering operators, and F&B leaders, this course delves into dynamic pricing, cost control, menu engineering, and demand analysis. Through real-world case studies and actionable frameworks, you’ll learn to balance occupancy with average spend, adapt to market fluctuations, and unlock new revenue streams—transforming challenges into opportunities across your food and beverage operations. By the end of this programme, participants won’t just know — they’ll be able to: Implement practical revenue management techniques to optimise pricing, space, and duration. Apply menu engineering and value-based pricing to increase sales conversions and profitability. Leverage demand forecasting, reputation management, and digital tools to attract and retain customers. Utilise up-selling and negotiation skills to increase incremental revenue and minimise waste. Monitor performance using key metrics to guide ongoing strategy and growth. View full programme topics here.
4	The Modern Art of F&B Up-selling	Date \| 2 June \| 1-day In today's competitive Food and Beverage landscape, maximising revenue per guest is essential for profitability. Traditional, transactional up-selling techniques often feel pushy, can erode guest trust, and fail to enhance the overall experience. This has led to hesitancy among service staff and missed opportunities for the business. This programme ensures participants can actually: Build guest trust and rapport by understanding guest cues, preferences, and dining intent before making recommendations. Identify high-impact up-selling opportunities across food, beverages, pairings, and premium options without appearing pushy. Reframe up-selling as a value-adding, guest-centric service approach rather than a transactional sales activity. Apply confident, authentic recommendation language that enhances the guest experience while naturally increasing average spend per guest. Contribute to improved outlet revenue and guest loyalty through consistent, experience-led service behaviours. View full programme topics here.
5	Food & Beverage Financial Planning	Date \| 3-4 June \| 2-days Financial literacy is a game-changer for F&B managers. It drives profitability, controls costs, and sharpens decision-making. This 2-day program gives non-finance managers the practical skills they need—no accounting background required. Learn to read financial statements, price smarter, manage costs, and forecast sales. Walk away ready to boost performance and protect your bottom line. By the end of this workshop, participants will be able to: Decode the P&L Statement to translate financial data into actionable insights on operational health and performance. Identify and Capitalise on Revenue Streams by recognising and maximising opportunities for income generation specific to their role. Analyse and Control Operational Costs, distinguishing between fixed and variable expenses to implement targeted reduction strategies. Apply Financial Insights Directly to Daily Decision-Making, using key metrics to guide actions that boost efficiency and profitability. Drive Measurable Business Impact by aligning personal and team goals with the organisation's financial objectives for mutual benefit. View full programme topics here.
6	Professional Event Management Masterclass	Date: 10-11 June 2026 \| 2-days \| ONLINE Malaysia’s events and business tourism sector is thriving, but rising expectations around governance, safety, sustainability, and ROI mean today’s event professionals must deliver with greater precision and professionalism than ever before. This two-day Event Management Workshop is designed to elevate Malaysian event practitioners with a practical, end-to-end mastery of the event lifecycle—from concept and planning to delivery, evaluation, and close-out—grounded in local regulatory and organisational realities. Led by Dr Rob Harris, a globally recognised event management authority, award judge, and published author, the programme blends international best practices, real-world insights, and modern tools, including AI-enabled planning, to help participants design smarter, deliver stronger, and stand out as confident, future-ready event professionals. By the end of this workshop, participants will be able to: Build an appreciation of external and internal factors with the potential to impact the event management planning and delivery process. Develop the ability to create an event concept capable of delivering upon an event’s stated purpose(s). Develop an understanding of the event initiation, planning, delivery, shutdown and evaluation processes. Engage participants in the use of selected ‘best practice’ event management tools and processes including the use of AI. View full programme topics here.
7	Front Office Mastery - Redefining Customer Excellence	Date: 18-19 June 2026 \| 2-days \| KLCC The Front Office and Customer Service workshop is designed for any organisation with a front desk. This team is the face of the organisation, acting as the critical first point of contact for any company with a front desk or reception area. Whether in hospitality, healthcare, corporate services, professional firms, retail, or government agencies, this team holds the power to shape every client's and visitor's journey. They directly influence loyalty, define your brand’s image, and set the stage for operational excellence. They are the ambassadors of your brand, the first to greet clients, patients, tenants, or guests. By the end of the programme, participants will be able to: Understand the critical, evolving role of the customer-facing team in managing the full customer journey and enhancing operational efficiency. Gain proficiency in utilising modern service technologies and platforms to streamline interactions and improve the customer experience. Develop advanced communication strategies to interact effectively with diverse customers, handle complaints gracefully, and personalize services. Confidently apply value-enhancement strategies to encourage customers to utilise additional services, thereby maximising value for the organisation. Anticipate customer needs, manage feedback effectively, and ensure personalised experiences that lead to repeat business and positive recommendations. View full programme topics here.
8	Supervisory Excellence in Food & Beverage Services	Date: 24-25 June 2026 \| 2-days \| KLCC This training programme is developed to equip food and beverage supervisors with the essential skills and knowledge to effectively lead and manage their teams in a dynamic hospitality environment. Participants will gain insights into supervisory roles, operational excellence, staff training, problem-solving, and financial oversight. What participants will be able to do (not just talk about): Understand the key roles and responsibilities of a supervisor in food and beverage services. Develop effective leadership and communication skills to motivate and guide teams. Monitor and maintain service standards to enhance guest satisfaction. Implement effective problem-solving strategies to manage customer complaints and staff conflicts. Analyse and manage cost control measures to optimise operational profitability. View full programme topics here.
9	Mastering the Art of Mixology	Date: 1-2 July 2026 \| 2-days \| KLCC This programme blends theoretical knowledge with hands-on practice to equip participants with essential skills in crafting balanced, creative, and visually stunning beverages. Whether you’re an aspiring bartender, a seasoned service professional, or a business owner looking to enhance your drink offerings, this course provides the foundation needed to excel in mixology and beverage service. By the time participants shake, stir, and muddled, they will be able to: Develop a solid understanding of the history and evolution of mixology. Learn the fundamentals of spirits, liqueurs, and mixers, including their flavour profiles and uses. Master essential bartending tools and techniques for precise and efficient drink preparation. Acquire the skills to craft classic cocktails and mock-tails with proper balance and presentation. Gain the confidence to experiment with ingredients and create unique signature drinks. Understand the importance of garnishing, presentation, and service etiquette in the bar industry. View full programme topics here.
10	The Art and Science of Wines and Spirits	Date: Coming soon in Q3 ! This programme is designed to empower F&B and Hospitality Professionals with sufficient understanding of the ever-evolving world of wines and spirits. By mastering the nuances of these beverages, they will be equipped to recommend and serve with confidence, delivering a service that enhances customer satisfaction and loyalty while driving business growth. By the time participants pour, swirl, and raise their glasses, they will be able to: Demonstrate foundational knowledge of wines and spirits, including their types and production processes. Apply wine-tasting skills to identify and describe various flavors and aromas. Learn how to effectively promote and sell house brand of wines or spirits. Pair wines and spirits with food effectively, enhancing the guest dining experience. Utilize up-selling strategies to boost guest satisfaction and sales. View full programme topics here.
11	Hospitality Service Protocols	Date: Coming soon in Q3 ! This programme is designed for Malaysian hospitality professionals seeking to master the art of elite service, cultural sensitivity, and protocol excellence. Participants will learn best practices in handling high-profile guests, diplomatic protocol, and personalised service delivery in a Malaysian and international context. Workplace-ready outcomes include the ability to: Understand the fundamentals of VIP service and protocol in luxury hospitality. Apply cultural intelligence when serving high-profile guests, including local and international dignitaries. Master the art of discretion, anticipation, and personalized guest engagement. Handle formal events, ceremonies, and high-stakes hospitality scenarios with confidence. Develop strategies for managing VIP expectations and resolving delicate service challenges. Enhance communication, etiquette, and body language for elite service environments. Implement security and privacy protocols for high-profile guests. View full programme topics here.